ATTENTION: Ethical Influence training for dental professionals
A Dentist Used These Principles to Add One Million Dollars in Annual Revenue to Each of His Practices
On February 18-19, He and the Scientist Who Discovered Them Will Teach You How
Dr. Robert Cialdini is the world's foremost authority on ethical persuasion. Dr. Christopher Phelps is a practicing dentist who applies Cialdini's principles every day. Join them for a two-evening virtual event designed specifically for dental professionals.
watch this video to learn more
Reserve Your Seat Now For A One-Time Discounted Payment Of Only $100
Class starts in:
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 4.6/5 based on 23,949 reviewers
Real CASE STUDY
How This Training Could Benefit You and Your Practice
Dr. Christopher Phelps was stuck at 60 new patients per month. His marketing budget kept climbing. His case acceptance rate was average. Then he discovered the work of Dr. Robert Cialdini and began applying the science of ethical influence to his practice.
Within seven years, he grew his revenue by a factor of 10x.
He expanded from one location to four.
After selling two practices for profit, he focused on his remaining locations and added one million dollars in revenue per year to each of them. He increased new patient numbers to over 300 per month. And he cut his marketing expenses by 74 percent.
Dr. Phelps is now the CEO of the Cialdini Institute, and he joins Dr. Cialdini to teach you exactly how he did it.
do not miss this Once-in-a-Lifetime opportunity to learn from directly dr. cialdini at this low of an investment
Imagine What Your Practice Could Look Like In Just 2 Days
Ethical Influence for Dental Professionals
Virtual training
100% risk free - 30-day money back guarantee
Here's What You Get
General Admission
Two-evening virtual event
Training from Dr. Robert Cialdini
Training from Dr. Christopher Phelps
Total value: $1999
Today Just $100
vip acccess
Two-evening virtual event
Everything in General Admission
Unlimited access to the recordings
Exclusive bonus Q&A: Get your specific questions answered live by Dr. Cialdini and Dr. Phelps.
Money-back Guarantee: If you attend both sessions and feel like the tools you learned are not worth at least 10 times your investment, just request a refund within 30 days.
Total value: $4999
VIP: Today just $297
“Influence is a book that made me a billionaire.”
–Tobias Lutke, Founder Shopify
Brands Who Trust Cialdini
What others are saying
Warren Buffett
CEO Berkshire Hathaway,
Among the world’s Top 20 richest list
“Influence is one
of the best business
books of all time.”
Warren Buffett
Oscar-Winning Actress, CEO goop
“This Influence is a classic: it delves into how and why influence works and the specific dynamics at play when leading a company.”
Alex Hormozi
Entrepreneur, investor
“Influence is a must-read for entrepreneurship, sales, and marketing.”
Russell Brunson
Bestselling Author & Co-founder of ClickFunnels
“I've been a fan of Dr. Cialdini for 2 decades! His work has had an insane impact on my business and life -
thank you!"
Richard Thaler
Professor of Behavioral Science & Economics Nobel Prize Winner
“If the President had to have one advisor with him at all times, my nomination would be Bob Cialdini, the world’s most practical social psychologist, and the master of ‘Influence’.”
Tamsin Henderson
Owner Copy Kooks
“I recommend inhaling anything you can get your hands on by Robert Cialdini — books, podcasts, videos. He is the undisputed master of all things persuasion.”
SPEAKER
Dr. Robert Cialdini
Founder, Cialdini Institute & New York Times Bestselling Author of Influence and Pre-Suasion
Warren Buffett calls his book 'one of the best business books of all time.'
Nobel laureate Richard Thaler says, 'If the President had to have one advisor with him at all times, my nomination would be Bob Cialdini.'
His work has been applied by Google, Berkshire Hathaway, American Express, and the United States Air Force.
Dr. Robert Cialdini has spent 40 years studying why people say YES. His books have sold more than 10 million copies in 48 languages. His seven Principles of Persuasion are the foundation of ethical influence worldwide.
10M+
Books Sold Worldwide
48+
Languages Translated for Books
23,949+
Verified Reviews
40+
Years of Research
SPEAKER
Dr. Christopher Phelps, DMD, CMCT
CEO, Cialdini Institute, Amazon Bestselling Author and Practicing Dentist
Dr. Phelps is a Cialdini Method Certified Trainer who still practices dentistry in Charlotte, North Carolina, and one of the Top 100 Dentists in the World (Global Summits)
He did not just teach these principles; he implements them in his own practices and proves they work.
Dr. Cialdini has said of him: "It's easy for me to recommend Dr. Chris Phelps highly because of a truly impressive ability to link workshop material to specific action steps that improve participants' bottom lines."
What You Will Learn
Why patients say "I need to think about it" and the specific language that addresses their real concerns before they voice them
How to structure a treatment presentation so patients perceive greater value without discounting your fees
The commitment technique that reduces no-shows and last-minute cancellations
How to generate more referrals using the principle of reciprocity
The words to use in the first 30 seconds of a case presentation that determine whether a patient says yes or no
How to handle price objections without lowering your price
And so much more...
Who's This Is For
dentists who own practices or work as associates
those who want to improve case acceptance using ethical, science-backed methods rather than pressure or manipulation
not for dentists looking for tricks or high-pressure closing techniques
your investment is RISK-FREE
100% Money Back Guarantee
We want you to feel confident this is the best decision for you and your business today.
If you attend both sessions and feel like the tools you learned are not worth at least 10 times your investment, simply email [email protected] to request a refund within 30 days.
STILL NOT SURE?
Frequently Asked Questions
Is this live?
Yes. The sessions are live and interactive. Some parts may be pre-recorded because some of the best material is timeless and relevant to your business.
Will there be a replay?
VIP tickets include full recordings. General Admission does not.
Is this manipulation training?
No. These are ethical, science-backed principles.
What if I cannot attend both nights?
Upgrade to VIP for recordings.
Is this only for dentists?
No. These principles apply to all businesses and interpersonal relationships.
What is your refund policy?
30-day money-back guarantee if you feel the tools are not worth 10x your investment.
TESTIMONIALS
What others are saying
"Transformed our business"
"Pre-suasion has really been big for me. I wrote a ton of notes about how we can use pre-suasion in our business and finding information about our customers and serving that up to them before we even get on the phone. There's absolutely stuff that could be learned and gained no matter your stage of life."
"Practical strategies"
"There is a tremendous amount of integrity and quality and genuine care. That really differentiates the Cialdini Institute from other training organizations. You leave with practical strategies and a very specific plan of what to do, and the follow-up ensures you stay accountable."
"14 pages of application"
"It's not the knowledge, it's the application. These principles show up in your life with your family, with your friends. You're always in the game of influence, and they become part of you and work because they're so deeply ingrained."
"Highly recommend it"
"If there's any way you can get involved with the Cialdini Institute, I would highly recommend it. You'll go away with great principles and ideas on how to incorporate them into your world, into your life, not only in business but in your private life."
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